Visual conversation with designer Jean-Baptiste Auvray

I met Jean-Baptiste Auvray via Instagram while visiting a small town Annecy in France where he lives with his family. It took a few years for us to meet in person. This time, he came to Vilnius, Lithuania. Once he was here, I knew I must somehow get a chance to talk to him. His studio Agence Auvray is a design, architecture and scenography agency based in Annecy and Paris. They are responsible for some grand masterworks, such as scenographies and worldwide displays of Van Cleef & Arpels or designs of Lignes Roset

Let’s chat with him in a very unusual way.

3 April, 2019

by LINA BERNOTAITYTE

photographer SONATA LEKNICKAITE (sonathaphotography)



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There are two stages I can clearly divide my life into. First, when I wanted to be cars’ designer. And for this reason, I always used to draw this drawing. Second, object design. I am still driven by this passion today. 

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What brings you to Lithuania?

—>

This guy.

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Can you point out 5 things that look different for you here in Lithuania?

There are a lot of French things here, actually. A lot of people speak French as well. But, if you ask:

  1. Not so difficult.

  2. Romantic.

  3. Weather.

  4. Food & alcohol.

  5. Life looks easier.

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List 5 people worth following.

  1. Patricia Urquiola (all the design done with fabrics).

  2. Pierre Marie (colors).

  3. Diller + Scofidio (architecture).

  4. Pierre Gagnaire (chef).

  5. Karl Lagerfeld (for everything).

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What is your ambition? Or mission?

To not have any regrets at the end of my life.

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Design role in small regions. Is there any?

Design have to be everywhere. Industrial design is going to die, but craft design will be everywhere. 

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What role does design play in Your life? Is it important in every day life?

I have never imagined I could do something else. And I would be certainly bad in all other activities. 

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The most challenging thing in the world of design is?

My team. 

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Choose

City (for work) or suburbs (for pleasure) - both

Dogs or Cats

Pop or Jazz

Sweet or Sour

Espresso or Tea - Chocolate (Always…)

Monochrome or Color

Arbstract Art or Classic Art

Jeans or Trousers

Sneakers or Boots

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This is the concept we’re working on right now. We’re re-designing my family old Louis XVI chairs. 

This is the place for your imagination.

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